Never Miss Your Favorite Author Again!
PASADENA, Calif., Feb. 3 /PRNewswire/ -- Vroman's Bookstore, Southern California's oldest and largest independent bookstore has partnered with NearU Search (http://qpons.nearu.us) to provide text message alerts for Vroman's in-store events.
"Our customers will never miss their favorite author again," Promotional Director Jennifer Ramos said. "We have so many great events that it can be challenging to keep track of them all. Text messaging is a powerful way to promote our events to our customers with a modern, mobile lifestyle," Ramos said.
Customers can text VROMANS to 63278 to get weekly text message alerts at no charge. Every Monday, subscribers get a list of the week's events, with times and locations. The new service also has a feature that schedules a reminder alert for each event.
"As a long time customer and independent bookstore supporter, I am thrilled to work with Vroman's," said Heather Mlodinow, NearU's CEO. "Their innovative use of NearU's text messaging to increase customer participation in readings, signings and workshops demonstrates the creative thinking and marketing savvy that has kept them in business 114 years."
Text messaging is an efficient and low-cost way for businesses to communicate with their customers. Text messages are powerful bites of information, and typically read within 15 minutes of receipt. They're like wake-up calls without all the noisy ringing!
About Vroman's Bookstore
Founded in 1894, Vroman's Bookstore is Southern California's oldest and largest independent bookstore. Located in Pasadena, California, Vroman's was awarded 2008 Bookseller of the Year from Publisher's Weekly.
About NearU Search
NearU Search is a leading mobile marketing company based in Pasadena, California. Qpons (http://qpons.nearu.us), NearU's mobile coupon product, provides an affordable and powerful turn-key solution for mobile coupons and subscriber updates. It is available on all major U.S. carriers.
For more information, contact Cliff Kamida at 626.497.6279 or ck@nearusearch.com.
