Wednesday, January 28, 2009

Robert Kiyosaki Responds to Financial Crisis With a Free, Collaborative Book to Be Released Online

NEW YORK, Jan. 28 /PRNewswire/ -- Business Plus, an imprint of Grand Central Publishing (Hachette Book Group), announced today that one of its flagship authors, Robert T. Kiyosaki of Rich Dad Poor Dad fame, will release an innovative new book, CONSPIRACY OF THE RICH: The 8 New Rules of Money, that will be available worldwide online -- and for free.

The introduction has been released and is available on www.conspiracyoftherich.com as well as via a direct link from www.richdad.com

An unprecedented publishing event for Kiyosaki and The Rich Dad Company, CONSPIRACY OF THE RICH will be an interactive, "Wiki-style" project in which Kiyosaki will invite feedback, commentary, and questions from readers across the globe which will then be incorporated into the book as it is written and released, chapter by chapter, on the Internet. The entire process is interactive -- featuring a blog written by Kiyosaki, forums with questions related to specific chapters where readers can share their comments and respond to forum posts from other readers, and an email process by which readers can send in their questions

This bold and unique approach will enable the millions of people around the world who have put the Rich Dad principles to work in their lives -- as well as those who are challenged by today's harrowing economic times -- to engage directly with Kiyosaki and literally help him shape his new book as it is being written.

CONSPIRACY OF THE RICH will share Kiyosaki's view of global economics and why people are now finding themselves challenged by these turbulent times. As Kiyosaki attests, people not only want solutions to their financial problems, but also real answers as to what created today's economic chaos -- and how it can be eased. As CONSPIRACY OF THE RICH will make clear, what appears to be the worst of times may very well be an opportunity in the making. In Kiyosaki's opinion, people should expand their means and live a life that they want to live by investing in their financial education. "This is the right book... at the right time... at the right price," said Kiyosaki, in reference to the free and universal access to this book. "This is not the time for traditional answers. The time for this book is now... and the Web will let us do that."

"We are living in tumultuous, unsettling and frightening economic times," said Rick Wolff, publisher and editor-in-chief of Business Plus and publisher of Rich Dad Poor Dad and the 26 books in the Rich Dad series, "and Robert believes that people today, perhaps more than ever before, are hungry for information and financial education." Wolff stressed, "The fact that Robert is committed to writing and distributing a new book to the world for free is amazing to us, and indicative of his genuine concern for the challenging economic times in which we live. Today, more than ever, the world needs a voice they can trust and someone they can rely on to deliver the cold, hard facts about what is really happening in the world."

ABOUT THE AUTHOR

Robert Kiyosaki's first book, Rich Dad Poor Dad, ranks as the longest running bestseller on all four of the lists that report to Publishers Weekly -- The New York Times, Business Week, The Wall Street Journal, and USA Today -- and has held a top spot on the famed New York Times bestseller list for over six years. Translated into 51 languages and available in 109 countries, the Rich Dad series has sold over 27 million copies worldwide and has dominated bestseller lists across the United States, Asia, Australia, South America, Mexico, and Europe. In 2005, Robert was inducted into the Amazon.com Hall of Fame as one of its Top 25 authors. There are currently 26 books in the Rich Dad series. www.richdad.com

About Business Plus/Hachette Book Group

Business Plus, an imprint of Grand Central Publishing and Hachette Book Group, publishes books in areas such as personal finance, marketing, management, economic trends, careers, and leadership. At the forefront of publishing new and provocative titles, Business Plus books address issues facing today's global business community. Bestselling Business Plus authors include Robert Kiyosaki, Jack Welch, Michael Abrashoff, Robert I. Sutton, and Stephen Leeb.

Hachette Book Group is a leading trade publisher based in New York and a division of Hachette Livre, the second largest publisher in the world. Hachette Book Group's product lines include adult, illustrated, religious, children's and audio books under the Little, Brown and Company, Little Brown Books for Young Readers, Grand Central Publishing, FaithWords, Center Street, Orbit, Yen Press and Hachette Book Group Digital Media imprints.